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Brand Promotion Committee

The Brand Promotion Committee is a specialized working committee under the leadership of the board of directors of the accounting firm to carry out external publicity, responsible for the positioning, construction, promotion, management, and maintenance of the accounting firm's brand. Determine and implement the long-term and phased development direction of the firm's brand strategy; Responsible for external promotion and value output of the firm, promoting the firm's philosophy and services to the outside world through visual communication and media platforms in a comprehensive, multi perspective, and deep level, showcasing the firm's diligent, professional, and fair and just lawyer style, expanding the firm's influence in the same industry, improving social awareness and reputation, and enhancing customers' recognition and trust in the firm; Internally promote standardized management, business expansion, core competitiveness cultivation, and enhance personnel cohesion and sense of belonging.

Brand Promotion Committee